Online Booking Engines Need To Be Mobile Ready

Online Booking Engines Need To Be Mobile Ready

It’s no secret that today’s consumer uses their smart phone for just about everything and it’s estimated that within the next two years there will be over 8 billion handheld, mobile ready devices in use globally. The availability of mobile applications has undoubtedly helped transform the frequency and manner these devices are used. The variety of different mobile ready technology, app stores and high speed internet connections available today have only helped increase consumer use of mobile devices. Whether making their own travel arrangements or purchasing groceries, it seems like consumers can and do buy just about anything online today.

The move to mobile by consumers is forcing many companies to consider a mobile strategy for their business while maintaining their traditional brick & mortar operation and online business via their website. However, there are different ways to approach developing a mobile web presence to consider. Some choose to use responsive technology when designing their mobile booking engine, while others may decide to use a dedicated Mobile App for their business.

There are several factors to consider when evaluating whether to use mobile ready responsive technology verses a dedicated mobile App. Websites are often designed to be used on large screens that are found on laptop computers and many do not consider how the application will appear to a consumer using a mobile device. Traditional website applications can be difficult to read or navigate through and requiring a consumer to zoom in or resize their screen to use the application. One solution for companies looking for a mobile booking engine is a mobile ready website connected to an online booking engine that is built using innovative responsive technology that automatically adjusts the screen size and layout to fit the type of device being used.

Dedicated mobile Apps are also becoming more popular, allowing an application to be accessed by any device with a web browser. The benefits of a dedicated mobile App can be more than just combining the power and versatility of an online booking engine with the ease and accessibility of a handheld device.

Some of the advantages of using Responsive technology when designing your website include a single application built to run across all devices, regardless of screen size. This can reduce maintenance costs by avoiding the need to maintain several versions of an application while providing a better user experience for your customers. For instance, destination maps may be a critical tool when using a hotel booking engine to research and book a hotel room. These destination map applications are usually image heavy and may require zooming in or resizing the screen. This is another good example of why you should consider a hotel booking engine that built using innovative responsive technology.

To create the best user experience possible, you need to consider that today’s consumer may start researching their travel arrangements using a handheld device but complete their purchase online using a tablet or laptop. Differences in these two approaches provide each with inherent advantages as well as disadvantages. The key to success is finding a technology partner with the solutions that best fit your business.

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Drive Hotel Booking Through Innovation

Drive Hotel Booking Through Innovation

Travel Technology providers were one of the pioneers in online commerce and a critical factor to the success of today’s online travel business worldwide. The most innovative and comprehensive online travel solutions available in the market today evolved through years of collaboration with travel agents and travel suppliers. Engaging all of the parties involved in the selling process during an application’s design phase and using innovative, state of the art technology are key when developing the best online booking solutions.

For example, a hotel reservation system should be designed to automate processes and reduce time and effort required to research and complete a hotel booking. It should provide live, up to date pricing and availability using live connections where ever possible. And with so many hotel options available, both travel agents and consumers appreciate solutions that include links to media files & rich content to them assist with selecting the right hotel property during the shopping process. The ability to search for a hotel by geographic area and points of interest will help narrow the search and ensure they are where they need to be. Having easy access to hotel amenities included such as complimentary breakfast or WiFi access can be key factors when choosing a hotel property. Room size and bedding options available may be an important consideration when making arrangements for more than one traveler.

And in today’s mobile world, a hotel booking engine needs to be mobile ready. Look for applications that use innovative responsive technology that automatically adjusts the screen display layout based on the type of device being used. Expand your sales network with features that allow you to quickly add affiliate Users or websites and the ability to easily customize the look and feel for each including headers, footers, style sheets, email addresses & company name. Access to local content as well as multi language and multi currency capability are additional factors to consider if you plan to expand your business into ethnic or international markets.

The hotel reservation system you use needs to allow you to manage your online hotel bookings with full payment capability and support of cancelation policies. It should have the content your customers are looking for at a competitive price. Look a booking engine with easy to use administrative features such as Profile Management and Preferences Management that provide you the ability to turn on/off these features yourself as oppose to paying someone to do it for you.

Reporting capabilities to track your business are also critical features to look for when shopping for a hotel booking engine. Booking statistics are important tools when measuring your business compared to previous periods, but quick and easy access to information like search statistics and “Look to Book” ratios can help you identify trends and potential issues before it’s too late to make adjustments or change course.

The hotel reservation system you choose should be fast, responsive and provide the relevant content your customers are looking for while driving efficiencies through innovation. It’s just a matter of finding the right technology partner to make this happen.

Driving Efficiencies Through Innovation

Driving Efficiencies Through Innovation

The innovative technology that is available today has made us all more efficient in so many ways. Smart phones allow us to have telephone conversations from just about anywhere and we are all just a few clicks away from checking our email or social media. Not sure how to get somewhere? Check your smart phone for directions. And today you can purchase just about anything right from your phone as retailers become increasingly focused on mobile ready technology.

There’s a wide range travel technology available today depending upon your specific needs. Everything from easy to use “out of the box” solutions for those just getting started to unique custom business solutions designed to specifically meet the needs of your business are available. There are even “out of the box:” solutions that can be easily customized to support your own unique brand identity. These solutions can be valuable features for online travel agencies looking to build and protect their brand.

In today’s mobile world, travel technology solutions need to have a User experience designed to maximize sales while making the research and booking of travel arrangements easy. Efficiencies in the way that a travel agent interacts with their customers can help save the time it takes them to create a travel related booking and increase an agent’s overall sales volume. For example, having the right special offers in place and being able to quickly identify them right in the availability display can be just as important as the ability to easily adjust a product selling price in today’s competitive online environment. Many of today’s online booking engines include powerful business rules features that allow business owners the flexibility to easily pre-define price adjustments and “value add” offers using wide variety of filters including type of service, supplier, travel dates and booking channel to name just a few.

Travel technology should provide your business access to all booking channels. This includes traditional business-to-business (B2B) as well as business-to-consumer (B2C) and even business-to-business-to-consumer (B2B2C). For those looking to expand their sales network to include home based agents, the ability to extend the use of the online booking engine to these groups will allow you to expand the reach of your sales network. Mobile ready applications are another key feature to look for.

Innovative travel technology solutions that quickly and easily combine travel components such as Cruise + Air + Hotel together to create Custom Packages have become increasingly important as travel agents look to create unique packaged offers to their consumers. The Dynamic Packaging of components has also become increasingly popular with consumers looking to create their own unique packaged experience. Booking Engines which automatically offer a hotel reservation after an airline reservation is complete not only make the booking process more efficient, but can also help your travel business increase hotel bookings significantly and drive up your overall sales volume.

Finding travel technology that will have your online business driving efficiencies through innovation is important. Finding the right technology partner to help make this happen is the key to success.

 

Collaboration Developing Travel Technology is Key

Collaboration Developing Travel Technology is Key

There are so many online travel technology solutions available in the market today offering so many different product options that finding the right one for your business can often be overwhelming for many. Of course you’ll want to find a solution that accesses the content you are looking with the administrative tools you’ll need to adjust a products selling price or offer a special promotion. Most of the online travel booking engines in the market today come with these basics which can be enough to get you online. But is simply getting your business online enough in today’s crowded marketplace?

A handful of large Online Travel Agencies (OTAs) control a significant portion of the mass market where price is a main driver. These online conglomerates have amassed such “buying power” with travel suppliers that they are able to secure the lowest prices available at the highest commission rates, making them difficult to compete with on price alone. Many have made significant investment in technology and infrastructure to improve their efficiency which has secured their competitive advantage even more.

But there is hope for those looking to compete online with these giants, it’s just a matter of doing your research, developing your strategy and implementing your plan. Quite often, online sales are a driving force behind a company’s decision to change technology. Online sales can save a business both time and money making it the most cost effective method to serve today’s consumer. The innovative travel technology solutions available today allows technology providers to design and develop flexible & fully scalable applications that can easily grow with your business. Many can even provide the ability for you to customize the application templates to maintain your company’s own unique branding. And to serve today’s growing number of consumers who use their mobile device to purchase travel products as well as those that switch between devices during the research and booking process, many are choosing applications that use responsive technology that can automatically adjust the screen layout based on the type of device being used.

Experience has shown that some of the best travel technology solutions are the result of collaboration. Software Developers, Suppliers and Travel Agents all provide valuable input on how to design and develop the ultimate online travel booking engine. Each of these participants in the sales process play an important role and any technology should consider the individual needs of each. This type of collaborative effort can help ensure an online solution that automates processes and increases revenues while it reduces the time and effort required to complete a transaction.

Input and feedback from Suppliers as well as Travel Agents ensures that the technology connecting them meets each of their individual needs as well as identify areas for process improvement more efficiently. For example, Easy to Use applications designed by a specialized team working with travel agent users are able to deliver an online booking engine that reduces the amount of time required to train agents and gets them selling faster. Finding a technology solution with the right combination of options for your business can be critical and the key to the success of your online travel business. Finding a technology partner that uses a collaborative approach can be just as important.

Travel Agents Offer Value in Today’s Online Marketplace

Travel agent software

With so many travel booking engine options to book travel yourself today, many ask why use a travel agent when I can do it myself? Well consider the fact that you can spend hours online searching various websites for the best travel deals and sometimes you get good results while other times you just end up frustrated and confused by so many options.

The world of travel has become increasingly complex as more options become available that compete for today’s travel dollar. Despite so many options for consumers to book directly with an airline or hotel online, many consumers continue to use a travel agent for good reason. Today’s travel agent software provides agents with the tools they need to quickly serve their customers while reducing costs to serve them. Travel Agents are experts who know more about travel than the average consumer and have access to perks like special pricing and amenities. Today’s travel booking engine allows agents to offer clients the content they are looking for at the best price available.

But a good travel agent can offer more than just travel recommendations and perks. They understand some of the more complicated requirements associated with some foreign travel such as Passport & Visa requirements, health insurance protection and inoculation procedures. They can help you navigate these potential snares in your travel plans and prove to be a valuable resource during your trip. For example, a travel agent can help you adjust your travel arrangements due to an unexpected change in plans or an unscheduled flight interruption or cancellation.

The cost of using a travel agent can fluctuate based on where you are, but is money well spent when you consider what an agent can do for you. Travel Agents are experts in their field and the travel agent software many use allows them to save time by sorting through the surplus of information and find the right deal for you. They can research and handle every aspect of your trip, including air transportation, hotel accommodations and even ground transportation.

While it may cost money to use a travel agent, they know how to find lowest airfares and often use their connections to make sure you receive perks like free upgrades or special amenities. For example, an agent may suggest you consider using a nearby alternate airport or travel on an alternate date to save money. They may have access to a free room upgrade or special amenities because of the volume of business they send to a particular hotel. The additional charges that you might potentially save with complimentary Wi-Fi alone over a several day stay at some hotels can more than cover the cost of using a travel agent.

Travelling the world can be full of unexpected snags, but a having a good travel agent just a call away or access to their travel booking engine online is a great insurance policy to have in the event something goes wrong.

Finding travel agent software with the right combination of options for your business can be critical and the key to the success of your online travel business. Finding a technology partner with the right solutions to meet your needs can be just as important.

With so many travel booking engine options to book travel yourself today, many ask why use a travel agent when I can do it myself? Well consider the fact that you can spend hours online searching various websites for the best travel deals and sometimes you get good results while other times you just end up frustrated and confused by so many options.

The world of travel has become increasingly complex as more options become available that compete for today’s travel dollar. Despite so many options for consumers to book directly with an airline or hotel online, many consumers continue to use a travel agent for good reason. Today’s travel agent software provides agents with the tools they need to quickly serve their customers while reducing costs to serve them. Travel Agents are experts who know more about travel than the average consumer and have access to perks like special pricing and amenities. Today’s travel booking engine allows agents to offer clients the content they are looking for at the best price available.

But a good travel agent can offer more than just travel recommendations and perks. They understand some of the more complicated requirements associated with some foreign travel such as Passport & Visa requirements, health insurance protection and inoculation procedures. They can help you navigate these potential snares in your travel plans and prove to be a valuable resource during your trip. For example, a travel agent can help you adjust your travel arrangements due to an unexpected change in plans or an unscheduled flight interruption or cancellation.

The cost of using a travel agent can fluctuate based on where you are, but is money well spent when you consider what an agent can do for you. Travel Agents are experts in their field and the travel agent software many use allows them to save time by sorting through the surplus of information and find the right deal for you. They can research and handle every aspect of your trip, including air transportation, hotel accommodations and even ground transportation.

While it may cost money to use a travel agent, they know how to find lowest airfares and often use their connections to make sure you receive perks like free upgrades or special amenities. For example, an agent may suggest you consider using a nearby alternate airport or travel on an alternate date to save money. They may have access to a free room upgrade or special amenities because of the volume of business they send to a particular hotel. The additional charges that you might potentially save with complimentary Wi-Fi alone over a several day stay at some hotels can more than cover the cost of using a travel agent.

Travelling the world can be full of unexpected snags, but a having a good travel agent just a call away or access to their travel booking engine online is a great insurance policy to have in the event something goes wrong.

Finding travel agent software with the right combination of options for your business can be critical and the key to the success of your online travel business. Finding a technology partner with the right solutions to meet your needs can be just as important.

Choosing The Right Airline System for Your Travel Business

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Gone are the days when airline passengers needed to visit their local travel agent to make an airline reservation. The online revolution of commerce has touched just about every business and the airline industry is no exception. Today, customers can check an airline reservation system for pricing and availability from just about anywhere. Online travel booking engines have made it easier for customers to research and purchase airline tickets or reserve a hotel room. The advantages these online booking engines offer customers range from quick and easy price comparisons of several airlines to allowing travelers to select their seat or reserve a meal. Some even include the ability to simultaneously search multiple content sources for the best fare on a specific airline.

The convenience including a flight reservation system on your website allows customers to interact with your travel business any time of day, no matter whether you are busy at the moment or not. Simply put, having an online booking engine that is easy to use and readily available allows your business to be ready when your customers are. Not to mention the convenience of eliminating the need for your customers to make an extra trip to your agency location. A good online travel booking engine allows your customers to easily research and book their flight arrangements at their own pace as well as where and when they are ready.

Some air booking engines even include the ability to simultaneously search multiple content sources for the best fare. This allows them to take advantage of some potentially lower rates offered by an affiliated agency or partner by seamlessly including these lower rates in the display. Others may look for the ability to connect their flight reservation system with affiliated agents and their own individual or websites which can be another important tool to extend their reach. The more advanced air booking engines even allow for the Booking engine’s header & footer to be customized to match a specific affiliate’s unique branding.

Today’s airline reservation system needs to keep pace with the changing marketplace and include the ability easily make price adjustments and include value adds in the display. A good air booking engine will provide the ability to adjust an airfare based on the date booked, dates travelled, airline, flight number and even the type of airfare used. Value add offers such as free travel insurance or other merchandising opportunities can be included right in the availability display in some cases, alerting customers to where they will find the best value in addition to lowest price.

Lastly, you may want to consider an airline reservation system that includes robust reporting tools to help you track your business. Predefined reports that provide basic Booking Statistics including basic customer reports, booking modified status reports to track bookings with a change in status and even search statistics to identify what customers are looking for verses actually booking using the flight reservation system.

Finding a flight reservation system with the right combination of options for your business can be critical and the key to the success of your online travel business. Finding a technology partner with the right solutions to meet your needs can be just as important.

The Right Travel Software Can Revolutionize The Agent Selling Process

Travel Software Can Revolutionize Agent Selling Process

Online travel booking solutions are one of the biggest benefits that the internet has provided the travel industry. These online solutions have revolutionized the way the entire travel industry interacts and conducts business with customers. Today, anyone with access to the internet is just a few clicks away from the ability to research and confirm their travel arrangements. The travel agent software available today has automated and customized the entire booking process while providing comprehensive and innovative solutions for travel agents to better serve their customers. There are solutions available today for travel agents that will make the shopping and booking process quicker and easier for any travel component including Airlines, Hotels and even Cruise Lines.

The airlines started the trend years ago by automating the process for travel agents to sell flights by launching their own booking engines for travel agents to use. By using these early airline booking engines, travel agents were able to greatly improve their productivity selling airline tickets and provide better service to their customers. Travel agent software has been evolving ever since, constantly adding new features & functionality as well as new product lines such as hotels, car rentals, cruise vacations and even travel insurance.

Applications that are easy to use and contain the information a travel agent needs to research the options available are critical to success. For example, finding the right hotel based on an individual’s specific needs is an important part of planning any trip, but can be overwhelming with so many options available. To help simplify the process and select the right hotel for a client, many hotel booking engines integrate links to media files & rich content to assist during the shopping process. Many online cruise booking engines can even allow anyone to quickly research and book a cruise with many containing detailed ship and cabin descriptions as well as photos to help identify the best options available during the shopping process.

Easy to use travel agent software is built to automate processes and reduce the amount of time it takes to make a booking. Many are so easy to use that they can have agents selling quickly with a minimal amount of training. Some travel technology solutions can also extend booking capability to an agency’s website. This allows customers to research and book travel anytime, anywhere they choose, while still receiving the benefits of using a professional travel agent.

Some things to consider include the type of products you plan to sell, the sources you plan to secure your content from and the ability to protect your brand identity. So update the online travel solution your agents are using and revolutionize your travel business. Both you and your customers will be glad you did. Finding travel agent software with the right combination of options for your business can be critical to the success of your travel business. Finding a technology partner with solutions to help you serve today’s mobile consumer when and where they shop for travel can be just as important.