Hotel Bookings Can Help Increase Revenues

Hotel Bookings Can Help Increase Revenues

Are you serving all of your customer’s travel needs or leaving money on the table by not offering hotel accommodations along with an airline reservation or cruise vacation? Adding Hotel Reservation Software to your online booking engine is an excellent way to diversify your agency’s sources of revenue and capture additional commissions while taking care of more of your customers overall travel needs.

There are several things to consider when choosing the Hotel Booking Engine that is right for your business. Consider factors like who your customers are, what type of hotel accommodations are they interested in and how they prefer to research, book and purchase their travel products. A good online booking engine should include the content your customers are looking for with the ability for you to easily adjust a product’s selling price. It should be simple to use and contain links to media files & rich content to assist with selecting the right hotel property during the shopping and booking process.

You don’t need to be selling to customers located in international markets for multi-language capabilities to be important to your online business. For example, a significant portion of the population in many North American cities speak languages other than English. Studies have shown that communicating with these populations in their native language improves customer satisfaction and increases sales. You may consider adding a Spanish version of your online booking engine to attract and serve the growing Hispanic community throughout North America or French to serve the French speaking population in a city like Montreal. Multi-currency capability is something you will also look for in your online booking engine as well if you do plan to expand internationally.

Consider attracting travelers looking for last minute deals due to a sudden change in plans or those just looking for a last minute getaway with special offers. These “on the move” customers are more likely to use their mobile device to check last minute pricing and availability, especially when they are already traveling, so a mobile ready application will be key. Make sure that the Hotel Reservation Software that you choose is built using responsive technology that can automatically adjust the screen display to fit the type of device being used.

For a way to compete with some of the large Online Travel Agencies, consider a Hotel Booking Engine that includes powerful tools that allow you to pre-define business rules to create your own promotions and special deals for customers to take advantage of. You’ll want an online booking engine that allows you to easily adjust a product’s selling price or include specific value add offers based on a wide range of criteria that you define and preset. For example, consider adding VIP extras like champagne on arrival or access to other special amenities hotels reserve for their best customers.

And to maintain contact with your customers throughout the selling process and actual hotel stay, consider a Hotel Booking Engine that allows you to customize your emails to customers and communicate with them before, during and after their trip.

Finding Hotel Reservation Software with the right combination of options for your business can be critical and the key to the success of your online travel business. Finding a technology partner with the right solutions can be just as important.

Hotel Booking Engines Have Revolutionized Hotel Reservations

Whether you are travelling for vacation or for business, one of the most important part of your travel arrangements are your Hotel accommodations. Selecting the wrong airline seat can be a bad start or end to any journey, but the choosing the wrong hotel room can ruin an entire trip. A hotel serves as your “home base” while travelling and it should provide the atmosphere, amenities and services you’ll look for to make your stay as enjoyable as possible. Do you need a downtown location close to restaurants with a business center? Do you prefer to have a room close to the beach with a place to get an exotic tropical drink? Or do you prefer a family hotel near a particular theme park or attraction? Finding the right hotel for a specific trip at the right price can be overwhelming.

The wide variety of different hotel options available combined with the various methods to research and book hotels today provide endless options for travelers. Travel Agents have always been a great resource to sort through the different options and select the right hotel for their customers. Quite often, a travel agent will have access to special deals with hotel properties and they can often ensure you are treated like a V.I.P. when you arrive. Their help and expertise can certainly make your trip more enjoyable and easier to plan.

However with the increasing popularity of the Internet and improvement in technology, many consumers now prefer to research and book their hotel rooms themselves online. This helps them to avoid the hassle of visiting a travel agent’s office and allows them to research and book a hotel room when they want from the comfort of their own home. Many hotel booking engines include links to media files & rich content to assist with selecting the right hotel property during the shopping process. Most provide the details, pictures and information about a hotel property to help a consumer research which is the best hotel for their needs. Consumers can go online and view pictures of a hotel lobby, sample guest rooms and even hotel restaurants and gyms. They can quickly view where the hotel is located on a local map and determine whether it is in the right location.

There are so many websites that aggregate hotel content and a variety of hotel reservation software to choose from today that many consumers are not sure where to go. While technology has made it easier for consumers to book directly with travel suppliers, many consumers are missing out on the benefits and perks that using a travel agent can bring. Savvy travel agents recognized the value of combining their expertise with the ease of internet bookings and jumped into the world of online booking engines years ago.

The hotel reservation software available today makes it easy for any size agency to compete with the largest online players. Many hotel booking engines are easily customizable to match an agency’s brand identity and provide the features and tools to manage your online business.